Posts Tagged ‘Cannes Lions’

  • Friday fun #12 Cannes on the cheap

    Not our regular Friday activity but Cannes on the cheap was fun and some of it happened on a Friday.
    In attempt to keep costs down we decided (quite rightly) to forgo the usual (or so I’m told) expensive rooms in the Martinez, Carlton or Grand and decided to head to the Parc Bellvue camping site [...]

  • Cannes Lions workshop: How to build a believable brand

    Last Thursday a few of us from LBi, Lego, P&G and Pereira & O’dell did a workshop on building a believable brand for the digital age. As part of the session set two briefs and asked the attendees to response with ideas for how to launch this new product.
    We referenced a number of interesting projects [...]