Dr Gill 10 April, 2009 17:21:PM
We’re stoked and chuffed to see our hard work, commitment and enjoyment be rewarded. It’s great piece of work and we all had a lot of fun doing it.
Starting a ripple effect
In the beginning of 2008, British Gas wanted to start a ripple effect in tackling sustainable issues from the ground up. Through its new Generation Green programme it decided to target and empower kids to create a new movement. Having noticed how children would practise new skills through playing games online. We decided to introduce a good vs evil online game – which pitted good, clean, green living against evil, wasteful, archaic environmental disregard.
On the side of good, we have the eco-rangers, headed by Professor Green and his super-smart assistant J0b0t. They are pitted against Baron Fossilosis who has turned humans into mindless, energy guzzling wasters. The eco-rangers are charged with rescuing Fossil Island from destruction through their own sustainable actions.