More standing & springing

Jack’s back. Following on from the ‘All work, no play‘ book mentioned a few weeks ago, here’s a film trailer for the Shining recast as a romantic comedy. Love it.

If you like things a little darker, how about Mary Poppins recast as a thriller Scary Mary.

In fact YouTube is full of these recut trailers. It’s a clear example of how easy to use desktop tools like iMovie are turning many of us into amateur content creators and publishers. A quick look at the credits for these edits reveals a young digital generation, playing fast and loose with copyright, creating their own takes on popular culture.

I’m not going to provide any great new insights or revelations about this. Its just continued evidence of how our attitudes to media have changed, are changing and how technology is opening up new opportunities for individual expression. We’re living in an increasingly media savvy Internet nation, that’s continually resampling the 20th and 21st Centuries for its own entertainment. With thousands, maybe millions of versions of the same idea being found online, is new technology genuinely allowing us all to be more creative or are we simply reinforcing the old adage about imitation being the sincerest form of flattery, whether we realise it or not?