Archive for May, 2009

  • Refuse to be labelled: creating grass roots action for the Red Cross

    Through the great team in EPR we launched the 2009 campaign for Red Cross in support of Refugee Week this week.
    The Red Cross is asking everyone to look beyond the label of “refugee” often placed on people,a label that’s so damaging and impersonal – and to see refugees for who they really are and what [...]

  • Cassette Boy vs Apprentice

    As this seasons Apprentice draws to a close here’s a quality piece of subversion from Cassette Boy to show us just how entertaining the much maligned Sir Alan is; playing the nations favourite pantomime villain. I do hope the BBC don’t get all officious about this and start talking about Copyright infringements, as it’s a [...]

  • Update: D&AD New Blood takes on a life of its own…

    From Theo:
    Looks like people are having fun with our New Blood campaign. The posters are popping up all over the place. Those of you who walk past Wieden + Kennedy in the mornings may have noticed one proudly displayed centre/front in their window. Apparently Dare, Mother, Poke and a whole bunch of [...]

  • Its amazing how they make them these days…

    Well, I for one have always imagined that a slightly beardy and bespectacled boy lived inside my machine (probably not to these ends exactly, but hey ) so I was WELL pleased to find this little gem floating about on the interweb over the weekend (courtesy of endgaget).

    Multitouch Barcelona are a recently formed interaction design [...]

  • Our twitter feed goes live!

    Thanks to Ben, Fillipe and Simon we have an aggregator of personal tweets from our London office displaying in reception. These pictures don’t do it justice - it actually looks lovely and clear.

  • Drawing blood…

    Here at LBi we’ve just launched the campaign to promote D&AD New Blood’s 10th Anniversary exhibition, at the end of June. Its been a labour of love, something that I’m really proud of for the best (in my opinion) and most important part of the charity.
    This campaign is about getting industry down to New Blood [...]

  • Where animation meets the desolation of the real world…

    I’ve been noticing a lot of animations over the top of real footage and photography at the moment. A gorgeous visual trend (and one I’m really hoping won’t be done to death).
    These two really stand out for me. Not to Scale’s piece below is just pixellated goodness, and completely transforms the bleak swimming pool:

    Not To [...]

  • Friday fun #10

    It was the G20 week - we’d all seen how the press had managed to goad 5 or 6 protesters into taking some action against several thousand Police and we wanted some.
    So what would our protests be? The protest against annoying geezers playing music from their mobile phones managed to get our heckles across but due to the enormity of this [...]

  • Friday fun #9

    This brief was for the Westomatic - Riviera Ultima with Simm logic. Or in other words ‘Pimp the coffee machine’. This isn’t your shiny Gagia desktop wonder - this is the big bad post box sized beast. We have two and they need a refresh. The main graphics area is up for grabs - what [...]

  • Friday fun #8

    Part 3 in our Copywriter series
    Rewrite the lines from famous ads. Use the D&AD as your inspiration. For some reason this just descended into chaos with the results being censored… It’s for your own sanity and protection you understand.

  • Friday fun #7

    Part 2 of our copywriters take control series.
    So you’re pitching that new idea and want a snappy description to easily communicate what it’s all about. Why not practice with a few film ideas. You know the drill by now - divide into small groups - scribble things down - present them 10 minutes later.
    Death Aquatic - I see nearly dead [...]

  • Friday fun #6

    Inspired by the snow and frustrated by our country’s inability to cope with anything other than light rain, we decided to vent our feelings in a complaints letter to a local train service.
    We decided it would be much more fun to do it as a celebrity - cue split into 4 groups, pick a celeb [...]