Archive for February, 2009

  • Party like it’s 2009 - Economic Escapism for free.

    As the Easter cliff-edge approaches (£Q1′09) an old trend returns. The Trends Research Institute reintroduces the theme: ‘The recession will fuel escapist revelry. It’s either that, or stay home and become really depressed’. 
    You could say Economic Escapism is less of a trend, more of a reflex. According to the idyllically named Melody Brooke (a Texan [...]

  • Why only journalists seem to have privacy concerns about Google

    Another week and there is another furor building for Google.  This time it surrounds their latest product launch, Google Latitude, which enables users to connect to each other and track each other’s movements.
    Innocent enough, you might think… Sure, people being able to tell where you are at any given time may not be everyone’s cup of [...]

  • Reading list update 3

    The Brand Innovation Manifesto
    John Grant
    Ideas, Planning
     
    John Grant dun-harf love a manifesto: The New Marketing Manifesto, the Green Marketing Manifesto, the Have it With Chips Manifesto* and this one, the Brand Innovation Manifesto. Manifestos have a tendency to date over night but this one’s a bit special. It takes an Integrated view of brand strategy, planning and [...]

  • Putting your money where your mouth is

    Last week a few of us went over to the B.Creative Showcase, an event by Blueskies a recruitment company. The event featured 70 pieces of work from agencies and in-house teams, played host to 2 guest speakers and a young creative’s portfolio clinic. These youngsters were then encouraged to speak to the assembled guests in [...]

  • Drawn this week at LBi

    Here with another round-up of lovely hand drawn detritus currently littering 146 Brick Lane

    Clara’s drawing of Ben, from the Friday morning creative workouts.
     

    Helen’s cake-face from the charity bake event.
     

    The number two, by Barry.

  • Google suffers a brief bout of paranoia

    As far as some of the more digitally inclined amongst us are concerned – i.e. those that see the world as a string of zeros and ones – the world ended (albeit temporarily) on Saturday as Google stopped working properly.  Technically it still worked, search results were delivered, it’s just that those results were all [...]

  • We’ve all gone donk crazy

    OK that’s a slight exaggeration - donk has been doing the rounds on the ground floor ’stezzer’, but to little critical acclaim and to be honest it won’t be making its way into my record bag any time soon.
    However with over 3,750,000 views and over 14,000 comments for this one song alone, the Blackout Crew have certainly caused an emotional reaction out [...]

  • Alan Moore, Watchmen

    An intersting viral campaign is building around this summer’s release of the Watchmen movie. PPC, the agency responsible, round-up the activity to date on their blog: www.theppc.com/blog

    Watchmen was written by comic book maverick Alan Moore and is widely held as his master work. Many see Watchmen as the first true graphic novel - a deliberately ’grown-up’ reinterpretation of [...]